304 mens

'One Hundred' collection drop 1 live

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304 womens

Over 30 new styles this week

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mystery boxes

The box that broke the internet

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View our most popular products here

304 Face Palm Hood Vanilla304 Face Palm Hood Vanilla
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304 Face Palm Hood Vanilla

£44.99
304 Mini Barcode Hoodie Grey304 Mini Barcode Hoodie Grey
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304 Mini Barcode Hoodie Grey

£44.99
304 Mini Barcode Jogger Grey304 Mini Barcode Jogger Grey
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304 Mini Barcode Jogger Grey

£39.99
304 Mens Soda Trip Peppermint Hoodie304 Mens Soda Trip Peppermint Hoodie


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304 Mens Soda Trip Peppermint Hoodie

£39.99
304 Mens Soda Trip Dusty Pink T-Shirt304 Mens Soda Trip Dusty Pink T-Shirt
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304 Mens Soda Trip Dusty Pink T-Shirt

£29.99
304 Face Palm Hood Dusty Peach304 Face Palm Hood Dusty Peach
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304 Face Palm Hood Dusty Peach

£44.99
304 Mens Retro Dusty Pink Sweatshirt304 Mens Retro Dusty Pink Sweatshirt
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304 Mens Retro Dusty Pink Sweatshirt

£39.99
304 Mens Retro Moss Green Hoodie304 Mens Retro Moss Green Hoodie
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304 Mens Retro Moss Green Hoodie

£39.99
304 Face Palm T-shirt Black & Pink304 Face Palm T-shirt Black & Pink
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304 Face Palm T-shirt Black & Pink

£34.99
£24.99
304 Face Palm T-shirt White304 Face Palm T-shirt White
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304 Face Palm T-shirt White

£34.99
304 ‘J-Co’ Oversized Black T Shirt304 ‘J-Co’ Oversized Black T Shirt
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304 ‘J-Co’ Oversized Black T Shirt

£29.99
304 Original G-Palm Hoodie Dusty Blue304 Original G-Palm Hoodie Dusty Blue
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304 Original G-Palm Hoodie Dusty Blue

£39.99
304 Face Palm Hood Peppermint304 Face Palm Hood Peppermint
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304 Face Palm Hood Peppermint

£39.99
304 Womens Lemon Vanilla Sweater304 Womens Lemon Vanilla Sweater
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304 Womens Lemon Vanilla Sweater

£39.99
304 Womens Lemon T-Shirt White304 Womens Lemon T-Shirt White
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304 Womens Lemon T-Shirt White

£29.99
304 Womens Lemon T-Shirt Black304 Womens Lemon T-Shirt Black
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304 Womens Lemon T-Shirt Black

£29.99
304 Womens Face Palm Hoodie Vanilla304 Womens Face Palm Hoodie Vanilla
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304 Womens Face Palm Hoodie Vanilla

£44.99
304 Womens Face Palm T-shirt White304 Womens Face Palm T-shirt White
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304 Womens Face Palm T-shirt White

£34.99
£29.99
304 Reflective Black Cycling Shorts304 Reflective Black Cycling Shorts
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304 Reflective Black Cycling Shorts

£19.99
304 Womens Deluxe Mystery Box304 Womens Deluxe Mystery Box
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304 Womens Deluxe Mystery Box

£149.99
£84.99

DESIGNED IN THE UK

Crafted and customised in Birmingham, England. Local craftsmanship, global trends.

PROGRESS

Always looking to go one step further in creating a positive, sustainable future.

GROWING COMMUNITY

304 isn’t just streetwear, it’s a state of mind.

Join others who think like you.

WE ARE 304

304 is bold, timeless street-ready active wear for men, women, and children. In 304 clothing, you’re ready to embark on your own adventure, wearing customised, quality pieces that express who you are and what you believe in.

Why follow the crowd when you could start your own?